Thinking

Stay ahead in the digital marketing game with our dose of industry updates, expert insights, case studies, and thought leadership

Topic: social

Five Colleges Dominating Snapchat

What started as an overnight phenomenon targeted towards Millennials, has turned into a marketing platform the likes of which the multimedia universe has never seen. I’m talking, of course, about ...

Top 10 Examples of B2B Companies on Instagram in 2017

Business-to-Business, that's what it's all about. The services of these B2B companies, from web hosting to graphic design services, are marketed towards other businesses to help them thrive. So how ...

How 3 Manufacturing Brands Use Twitter to Kill it on Social Media

Like most social media platforms, when first created, Twitter was designed with individuals in mind. The creation of Twitter in 2006 gave early tech adopters another digital gathering space to share ...

Using Instagram for Business: The Power of the Visual

If you’re not living under a rock these days, there are a few things you know to be true: the 2016 election dominates the news; Pokemon has made a comeback; and people can barely make it an hour ...

Everything You Need To Know About the Relationship Between the 2016 Summer Olympics and Social Media

It’s time again. Every four years, countries from around the world come together, after years of practice and preparation, to compete in the Olympic summer games.

10 Social Media Marketing Cheatsheets & Infographics for B2B Companies

The world of social media marketing is changing every day. Keeping up with best practices can be a full-time job for companies. To make life a little bit easier, we've compiled 10 of our favorite ...

Five B2B Companies Using Instagram Successfully

We have ‘filtered’ through Instagram to bring you 5 examples of B2B companies that are successfully employing the platform’s marketing potential. The following organizations are using Instagram to ...

How Universities are Using Social Media to Celebrate Commencement

Over the past couple of weeks, Twitter, Facebook, and Instagram have been flooded with photos of recent grads celebrating graduation. Whether it's of decorated caps, accepting a diploma, or pictures ...

Digital Marketing for the Boating Industry: Social Integration

Social integration is a still a relatively new concept for many businesses. Depending on the industry, it can be difficult to keep up a steady social media presence with interesting content. However, ...