Why Does Every Website Need an ADA Compliance Plugin in 2023
Individuals lacking firsthand familiarity with disabilities may not realize that over 25% of adults in the United States possess some form of disability. Consequently, websites in 2023 need to ...
Our Favorite Halloween Ads
Whether you're obsessed with pumpkin spice or Halloween frights, this time of year has something to offer every ghoul and gal. But the warm fall colors and cool autumn breeze have nothing on that one ...
Using Pinterest Business Features: 5 Tips to Get Results
Did you know that Pinterest has over 430 million active monthly users? That means that if you aren't using Pinterest for business, you are missing out on a great opportunity to reach potential ...
8 Valentine’s Day Card Campaigns to Inspire Your Marketing
Whether you give chocolate, flowers or nothing to your Valentine this year, chances are you’ll most likely buy a card. In fact, Valentine’s Day rates among the top holidays for sending cards, second ...
Strategies for B2B Growth Hacking with Marketing Automation
Growth hacking is when a business uses creative, low-cost strategies to acquire and retain customers. It involves a process of massive experimentation to find a process for growth in a short time ...
The 2021 Sales Stack Tools List
If you run a business (SMB) in 2021, the importance of digital marketing is no secret. You've no doubt focused a significant part of your time and budget on digital marketing tools.
How Will iOS and Google Changes Affect Your Marketing Initiatives?
The iOS 14 update may completely change how marketers look at advertising on Facebook, Google, and YouTube. Here's what you need to know about how the update may change your marketing initiatives in ...
Key Analytics Around Marketing Goals
Data is everywhere, but it's important to know what data is relevant to you when measuring the performance of your digital marketing campaigns. And as marketers or project managers, being able to ...
Valentine's Day Marketing Examples
Valentine's Day is an exciting holiday to market around, due to the variety of associated emotions that are often strongly valenced. Ads range from heartfelt and deep, to kitschy and corny, to plain ...
3 Goals to Go For in Your Marketing Plan
The three main components of goal setting and mapping out a plan of action are Awareness, Consideration, and Conversion. Keeping these in mind as you draft your marketing plan will help you stay on ...
Adjusting for COVID-19 for Small Business Owners
When the COVID-19 pandemic first became a business reality, like most other small businesses, Snyder Group quickly battened down the hatches and kept the ship moving forward. We were lucky in that ...
Examples of Digital Advertising During COVID
Due to COVID-19, the economy has taken a downturn and people’s pockets aren’t as deep, so now is not the best time to spend advertising dollars on pushing products. However, with social distancing, ...
