Online Reputation Management Tools for Businesses
Similar to personal reputations, a brand’s reputation can help or hurt the success of the brand and it’s business. For example, potential customers are less likely to buy goods and services from a ...
Managing Your Online Listings & Reviews
What is digital knowledge? It’s all the public facts about your brand like name, address, phone number, hours of operation, products and services, that all live online for customers to search. Those ...
Following the Buyer’s Journey Into 2018.
In keeping with the Christmas season, we find ourselves moving through the holidays and last weeks of 2017 preparing. This preparation anticipates and offers opportunities for growth. We know with ...
Marketing Lingerie: A Valentine’s Day Post
Valentine’s Day isn’t all about flowers and chocolate. Lingerie rates right up there with popular purchases on the day devoted to love. According to market research firm Ibis World, lingerie is a $13 ...
Influencer Marketing for B2B: Tips We Learned from Kim Kardashian + Other Social Media Stars
"Lazy," "entitled" and "narcissistic" – just a selection of common superlatives used to describe the millennial generation by Baby Boomers and Gen Xers alike. Until now.
The 5 Best Marketing Podcasts Anytime and Anywhere
According to AdWeek, podcasts are on the rise, particularly with the millennial generation, and the lifecycle of the blog is slowly dragging along. And yes, this is a blog post about blogs ...
Why Your Sports Marketing Strategy Should Include a Mobile App
The Olympics ended a week ago, but you're craving more sports? We've got you covered. Sports marketing has found its niche in the increasing technological integration of our daily lives—that is, with ...
How Increased Wi-Fi Access is Changing the Game for Digital Marketing
Long gone are the days of using an old fashioned desktop computer to access the Internet. Whether we’re underground riding the NYC subway or way up in the sky in an airplane, we’ve come to expect ...
Read This If You Want Your Dental Marketing To Shine
We know the public’s usual stereotypes about paying a visit to the dentist don’t make dental marketing any easier on you. When you already have your hands full with your practice, you shouldn’t have ...
Why 99% of Marketers Are Still Investing in Trade Show Marketing
As much as you may be hearing from people—not excluding from us—that everything is going digital these days, you simply cannot replace the human element. Sometimes when dealing with a business, ...