Medical Practice Marketing: Using Video
It’s proven that visual presentations are more effective than simply reading something. 2017 is supposed to be the year of video marketing, according to Forbes magazine. We see it everyday, that more ...
Marketing and Managing an Outdoor Sports eCommerce Platform
Not to be a “dramatic millennial,” but before we launched a major outdoor sports e-commerce store for a client in late 2015, sales were scarce, dismal, and depressing. Almost two full years later, ...
Top 10 Examples of B2B Companies on Instagram in 2017
Business-to-Business, that's what it's all about. The services of these B2B companies, from web hosting to graphic design services, are marketed towards other businesses to help them thrive. So how ...
Google Sheets API: Publishing HTML Form Data
Google Sheets can be a useful tool for collaboration between team members, but did you know that you can also add, edit and update content in a Google Sheet from your website or application? The ...
Inbound Marketing For Higher Education Increases Academic Profile & Enrollment
One of the administrative goals of a college or university is to consistently increase its academic profile. However, in practice, this threatens to be a bit of a double-edged sword. When standards ...
Marketing Lingerie: A Valentine’s Day Post
Valentine’s Day isn’t all about flowers and chocolate. Lingerie rates right up there with popular purchases on the day devoted to love. According to market research firm Ibis World, lingerie is a $13 ...
YouTube Marketing Trend: The Rise of Holiday Shopping Guides
We all know about the rise of Internet shopping. Hello, does anyone shop at a brick and mortar store anymore? But the next Internet shopping trend that is taking off and that companies, for the most ...
Influencer Marketing for B2B: Tips We Learned from Kim Kardashian + Other Social Media Stars
"Lazy," "entitled" and "narcissistic" – just a selection of common superlatives used to describe the millennial generation by Baby Boomers and Gen Xers alike. Until now.
Inbound Marketing for the Travel and Tourism Industry
Travel and tourism is one of the hottest categories for innovative marketing. There are so many possibilities for content from destination photography to travel blog posts to local guide ebooks that ...
