Expert Insights & Digital Innovation

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Latest Posts (Page: 6)

The Value of TikTok as a Search Engine

Google has dominated the internet, holding the title of most used search engine for over a decade. However, last year, a recent social media platform, TikTok, started to make a name for itself as a ...

Using Pinterest Business Features: 5 Tips to Get Results

Did you know that Pinterest has over 430 million active monthly users? That means that if you aren't using Pinterest for business, you are missing out on a great opportunity to reach potential ...

4 Seminar Favorites from HubSpot INBOUND 2022

4 Seminar Favorites from HubSpot INBOUND 2022 This year was jam-packed with inspirational, informative speakers at the 2022 Inbound Hubspot event. From appearances by Dr. Jane Goodall to Viola Davis ...

6 Benefits of Employee Advocacy on Social Media

Did you know that employee advocacy can revolutionize your social media marketing? Social media has changed the way companies market themselves. Now, businesses can interact directly with their ...

Snyder Group Expands Team with Addition of Marketing Specialist Alexandra Tio

It's been a year of growth for Snyder Group, which recently welcomed Alexandra Tio to the team as a marketing specialist. In this newly created position, Alexandra will be directing and managing ...

Do You Really Need to Hire a Social Media Manager?

Many businesses or marketing managers wonder whether they should partner with an online marketing agency or keep their marketing in-house.

Generate and Nurture Higher Quality Leads with Marketing Automation

Within the realm of marketing automation, email marketing, and inbound marketing, the old "Rule of Seven" still holds strong. This marketing plan rule came from the golden age of advertising but ...

Effective Digital Strategies for Marketing Educational Programs

The main goals of academic institutions should be to provide students with quality education and increase enrollment rates. If you're in the process of reworking your marketing strategy, you've come ...

8 Valentine’s Day Card Campaigns to Inspire Your Marketing

Whether you give chocolate, flowers or nothing to your Valentine this year, chances are you’ll most likely buy a card. In fact, Valentine’s Day rates among the top holidays for sending cards, second ...