Fashion & Marketing: The Benefits of Inbound in a Fast-Paced Industry
It’s no secret that many industries are switching from outbound to inbound in terms of marketing. Whether the companies are huge finance tycoons or small non-profits, more and more people are ...
Is Anyone Actually Reading Your Tweets?
This past week, Twitter made its analytics dashboard available to all 271 million of its users. Before Wednesday, the analytics tool was only available to advertisers (the companies that promote the ...
3 Reasons to Use Music in Your Marketing
It’s no secret that a simple print ad just doesn’t cut it anymore. Marketing has evolved in recent years to include many inbound methods, such as social media. However, as inbound and social media ...
Marketing to Millennials and How You’re Doing It Wrong
As a 21-year-old college grad, I’m constantly exposed to marketing, whether it’s through the radio during my morning commute or through sponsored ads on my Twitter feed. Most of the time I completely ...
Out With the Old, In With the New: The Transition from Outbound to Inbound
As surprising as it is, yes, there are still some businesses out there that use cold calling as their primary method of marketing. If sitting at a desk and bothering people is your cup of tea, then ...
Pinterest Introduces More Business Oriented Features
Up until recently, Pinterest has flown under the radar when it comes to social media sites. Basically an online pinboard, the website allowed users to make pins about their interests. The user is ...
